In this post I share a behind-the-scenes look at a website refresh project for my lovely client (and talented life coach) Sarah Papp of sarahpappcoaching.com If you are considering updating your website, perhaps Sarah's story and my marketing guidance is just what you need to pull your new strategy together!
Read MoreI believe a blog is an important part of your soulful business. I really do.
If you are in the first few years of your business you REALLY need to be blogging but there is so little validation in the early stages of your blog, it can feel demoralizing at times.
I'm in that stage. And - get this - I'm 100% transparent about it AND totally cool with it.
Here's what I'm doing, reading, thinking about, and believing that is helping me navigate this phase of my blog and business.
Read MorePut your hands in the air and step away from the chevron! Do you have a brand and website that is feeling a little bleh? Wondering what the problem is? It may be that your site isn't aligned with current digital marketing trends - which could be undermining your credibility and holding your business back. Check out my list of what I'm currently loving in contemporary and converting website design.
Read MoreCreative, soulful entrepreneurs aren’t interested in bonking people over the head with hypey offers or architecting big stressful launches for the sake of ego prestige and a quick six figures! God only knows the true cost or profit margins of those endeavors. No thanks. I’ll bootstrap my way to financial and creative fulfillment, one whole-hearted connection at a time. The challenge for soulful entrepreneurs is navigating through our skepticism of mainstream marketing advice to find techniques that don't just work, but actually feel good for everyone involved.
In today’s Content Marketing 101 lesson (# 7 in our series) we’re covering a powerful marketing ingredient that needs to be included in every piece of content we create: The Call To Action.
Read MoreUsing images on your blog is important (not to mention FUN)! But you do need to know a few rules so you don't end up inadvertently violating copyright laws. In this sixth lesson of our Content Marketing 101 series (which starts right here), I share my best ten tips (plus a bonus!) for using images on your blog. In addition, I compiled a super huge list of places for you to get FREE contemporary stock photography to use on your website and blog. Enjoy!
Read More
