In this post, I share some specific guidance to help you prepare for your website photoshoot. You'll also find a printable mini-guide to help you understand: what to wear, how to do your makeup, what lighting to use, how to orient the shots, and more!Read More
If you don't have the time or resources for a complete website redesign but know your site needs a facelift, today's post is for you. We're sharing some basic user experience design principles—including five specific improvements you can make to your website today.Read More
Today’s topic is a tender one because our websites can make some of us feel very vulnerable. Today I'll help you figure out:
- Whether your website needs a redesign
- What role your website actually plays in your business
- What to do if you spent resources on a website you hate
- What to consider if you’re thinking about hiring a new website designer
It may get uncomfy, but today's topic is important. Let's do this!Read More
Blog post images help promote your content. In this post I'll teach you how to design beautiful blog post graphics without design skills or expensive software. Being in business for yourself necessitates knowing how to make blog post graphics and it's a lot easier than you think! You'll also get a step-by-step checklist for creating blog images and a list of graphic design tools I recommend to my business owner clients.Read More
If you have a business, you need to write.
Blog posts, emails, project quotes, video scripts, hand-outs. Oh my!
And not to freak you out, but the way you write can give you credibility or...not.
If you don't fancy yourself a writer OR if you love to write so much that your blog posts, emails, and lead opt-ins turn into rambling word carnivals (I fall into this camp:), then these guidelines will help.Read More